The Iliad Blog

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The times, they really are a changin’. What does that mean for my business?

In moments of uncertainty, it can be comforting to hunker down and press on with what is familiar to us. We think we’ve been here before and we know how to handle it. Whether in our personal lives or our professional ones, we made a plan, and it’s time to stay the course and ride out the storm. But, what if staying the course no longer works for the moment we find ourselves in?

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