Twin Falls Market Insights

The Types of Audio Marketing, Which are Useful, and Which are Essential

The Types of Audio Marketing, Which are Useful, and Which are Essential

7.9%.

That’s the projected CAGR (compound annual growth rate) of the global earbud & headphone market.

For the full year of 2022, the market was worth $22.3 billion. A 7.9% CAGR would have it at 35.2 billion by 2028.

People are listening. A lot. And it’s why audio marketing is still in its infancy of popularity.

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Twin Falls Radio, Advertising, Marketing, & Business - November 2023

Twin Falls Radio, Advertising, Marketing, & Business - November 2023

Who’s ready for that time change? One coffee chain known for a fall-friendly favor sure is, and they’re even opening up an additional Magic Valley location to do so. Plus we’ve got some exciting international news involving Twin, along with some fascinating radio & advertising studies. Let’s dive in!

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7 Best Holiday Advertising Ideas to Boost Business

7 Best Holiday Advertising Ideas to Boost Business

The holiday season is a magical time of the year when people are in high spirits, methodically pursuing that evasive perfect gift, and planning festivities and menus alike. For businesses, this presents a golden opportunity to boost sales and connect with their audience through effective holiday advertising.

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Twin Falls Radio, Advertising, Marketing, & Business - October 2023

Twin Falls Radio, Advertising, Marketing, & Business - October 2023

We’ve all heard the tales of growth, and seen the evidence first-hand. But what about the positive benefits of such growth? Well, the Magic Valley is seeing them. A new study ranked Twin as the best city in Idaho to start a business. We’ve got details.

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Four Rare Qualities of the Best Advertising Companies

Four Rare Qualities of the Best Advertising Companies

In an age that launches information at us from every angle at a relentless pace, the art of advertising has become just as much a science. In its highest form, it’s a captivating blend of creativity and strategy. The advertising landscape is a battlefield where only the strongest survive, and at the forefront are the exceptional advertising companies that possess a unique set of qualities that set them apart from the rest.

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Twin Falls Marketing, Advertising, and Business - September 2023

Twin Falls Marketing, Advertising, and Business - September 2023

Are we actually saying goodbye to summer after what felt like twenty minutes of it! Considering football is here, it seems so! And there are just as many newsworthy developments in our neck of the woods, including a huge new internet service provider, a profile of a legendary local business, and some eye-popping new data on Twin Falls growth…and what it could mean for government, businesses, and people of all kinds. Let’s explore deeper, before highlighting some intriguing macro trends.

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Know the Difference Between Marketing and Advertising

Know the Difference Between Marketing and Advertising

Picture bustling city streets, lined with bright signs, billboards, and myriad colorful posters. Each one fights for your attention, promising the best products, the most memorable services, or utterly life-changing experiences. Amidst this sea of visuals and messages, two titans stand tall: Marketing and Advertising. Often used interchangeably, they are the dynamic duo that propels businesses into the limelight. But are they truly cut from the same cloth?

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Google Analytics: The Business World’s Greatest Tour Guide
Digital Marketing, SEO, Analytics, Data Guest User Digital Marketing, SEO, Analytics, Data Guest User

Google Analytics: The Business World’s Greatest Tour Guide

In the vast digital landscape, where websites and social media profiles sprawl like the urban jungle, small businesses often find themselves grappling to stand out amidst the digital cacophony. But, fret not! Just as a compass steers explorers through uncharted territory, Google Analytics serves as a guiding light for small businesses, helping them navigate the intricacies of the online world.

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What Small Businesses Can Learn From Big Businesses that Adore Radio Advertising

What Small Businesses Can Learn From Big Businesses that Adore Radio Advertising

Washington, Jefferson, Lincoln, and Roosevelt had genuine visions. They held tightly a heartfelt goal - a better country than the one they led on day 1 of their tenures. This goal, and the subsequent actions, are what led to them being titans in their field of politics.

Business is no different.

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Twin Falls Marketing, Advertising & Business - June 2023

Twin Falls Marketing, Advertising & Business - June 2023

The first half of the year, is near! The Magic Valley is bringing the heat with plenty of business news. Before we explore some national trends in radio and advertising, let’s jump into some local developments: some huge commercial real estate, some awesome charity news, and one of the Magic Valley’s best food & fun carnivals!

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The Best Podcasts to Help Small & Medium Business Owners

The Best Podcasts to Help Small & Medium Business Owners

What a boom of business podcasts. And what a valuable resource for business owners, enabling them to improve their leadership skills, staff management, and sales results. To help save time, here is a curated list of top tier podcasts for small business owners, complete with commentary and recommended episodes.

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Twin Falls Marketing, Advertising & Radio - May 2023

Twin Falls Marketing, Advertising & Radio - May 2023

Spring in the Magic Valley is rich with events. We’ve got multiple businesses using their operation to help the homeless, and even bees & butterflies. We’ve got some staggering new data on where businesses should advertise as the COVID pandemic continues to slow. And, we even have Farmers Market details! Let’s get to it.

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The Advantages of Radio Advertising in Places like Twin Falls

The Advantages of Radio Advertising in Places like Twin Falls

For businesses who know the power of effective advertising, the intrusive quality of radio has no equal. It’s not only cost-effective, it’s able to target precisely who you want, creating the most valuable form of top-of-mind awareness. Let’s explore how, and compared to what mediums, so you can take full advantage.

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