Mary Zukin, an exceptional talent from Iliad Media Group, became MIW's first Speak Up! Mentee. This groundbreaking development represents a significant step in creating a more inclusive and diverse industry. It is also another example of how radio is ever-evolving, despite naysayers’ uninformed insistence that the format is dead.

By venturing back into where radio started, has been, and remains for the world of advertising, businesses may get a better sense of where it’s all headed. So let’s scratch a history itch via a supremely powerful medium for business owners and consumers alike - radio.